First National

First National

Wednesday, July 13, 2011

What’s Holding My House Back From Being SOLD? - Part 3

Poor Marketing

Now you have you house at a realistic price, and it is looking so great you almost wish you were staying there. What else could possibly be holding it back from being sold? It is vital to have professional photographs taken, and professional copywriting done. Your agent can organise all this for you.



Is your house being marketed in all the right places? At a minimum is should be listed on realestate.com.au, domain.com.au, your agent’s website, and realestate1.net.au. If your agent is not advertising your property on these places, demand that they do. There are other avenues you can also ask your agent to place your property. Personally, I advertise my clients’ properties on our blog, on our Twitter page, and on our Facebook page. The more places your property is listed on the internet, the more likely a Google search will bring up your property. More and more people are turning to the internet as their main source of information. If a potential buyer drives past and sees your ‘For Sale’ board, chances are they will run a search on Google for it. You want to make sure that it is your property that flashes up on the screen first. It might also be a good idea to have you property advertised in the local newspaper.

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